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Max's favourites
Total: 4 results found.
Tag: Industry:Show business
PAY PER LAUGH
Gold Mobile cannes Lions 2014 / PAY PER LAUGH The Teatreneu club in Barcelona has introduced the system. It’s a response, reportedly, to a spike in Spanish government taxes on theatre tickets, which has scared audiences off live performance. This pay-per-laugh wheeze draws on facial recognition technology. A tablet is fitted to the back of each seat, which reads audience members’ facial expressi ...
Head & Shoulders above the rest
P&G Muti-Screen campaign with Messi is Head & Shoulders above the rest Head & Shoulders wanted to generate awareness & engagement of the new Head & Shoulder Mentol Fresh version recently re-launched with the brand's ultimate celebrity endorser, soccer superstar, Lionel Messi. In that context Microsoft as content partner generate a multi-screen platform called "Rumbo 2014" w ...
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bloguerrilla - Guerrilla Marketing
bloguerrilla - Guerrilla Marketing An unconventional blog to talk about Street, Ambient, Ambush, Viral, Buzz and Guerrilla Marketing. (https://www.youtube.com/)
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