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UTEC - Potable Water Generator

UTEC - Potable Water Generator

The University of Engineering and Technology of Peru (UTEC) required a spectacular idea to announce the opening of course registrations for 2013. Although many young people aspire to go to university, engineering is often not the first choice for students. Inspired by UTEC’s rallying cry, “Ingenuity In Action”, Mayo Draftfcb wanted to highlight the positive impact that engineering solutions can have on the world to make it relevant for the young audience. (http://www.gunnreport.com/)