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Gatorade Replay Athletes

Gatorade Replay Athletes are Velocity Trained

Velocity Sports Performance is proud to be the Official Performance Training Partner for the athletes of REPLAY, Fueled by Gatorade. In 2009, Gatorade arranged a rematch between archrivals Easton Area High School and Phillipsburg High School 15 years after a game that ended in a 7-7 tie. Working in partnership with professionals from the Gatorade Sports Science Institute, Velocity trained the 30+year old athletes before they replayed the biggest game of their lives. The results were remarkable, and were not just talking about the score. (https://www.youtube.com/)

 

Tags: Industry: Sports
Company: Gatorade
Agency: TBWA
Country: United States
Prize: One Show
Year: 2010
Language: English
Topics: Brand Marketing