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Invite - Guldbaggen

Invite - Guldbaggen

Invite - Guldbaggen

In a country characterized by Lutheran zeal and social utopia, the nowadays-mandatory film gala appeared comparatively late. Not until 1964, Swedish filmmakers were first awarded for outstanding contributions. It took an inventive aristocrat, Vienna-born Jew Harry Schein, to make the Guldbagge Awards come true, soon after he created the National Film Agreement and the Swedish Film Institute.

 

 

 

Tags: Industry: Cinema
Company: Guldbaggen
Country: Sweden
Year: 2013
Type of content: Video case study
Language: English
Level: Market level - Changing the need
Topics: Brand Marketing