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Google Presents: Pepsi "Test Drive"

 

Google Presents: Pepsi "Test Drive"

Riding alongside Gordon and the salesperson is a conspicuously shown container of Pepsi Max … on the grounds that the feature is a business. Transferred to Youtube by Pepsi on Tuesday, the feature racked up more than 7 million perspectives by Thursday, tricking a couple individuals simultaneously

 

 

Tags: Industry: Beverage
Company: Pepsico
Agency: OMD
Country: United States
Year: 2013
Creative Concept: Fear,Prank
Type of content: Video case study
Language: English
Level: Marketing mix Level - Social Media
Topics: Emotional Marketing, Social Media Marketing