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Heineken: Ignite Design Story

 

Heineken: Ignite Design Story

Heineken Ignite: a project that aimed at creating a memorable Heineken experience that unlocked the power and possibilities of mobile innovation and technology. The goal was to go beyond the creation of just another mobile application, think beyond the screen and find a solution that was robust, simple and needed no explanation in a nightclub setting. (www.tribalworldwide.com)

 

 

Tags: Industry: Beverage
Company: Heineken
Agency: Tribal,Tribal Amsterdam
Country: Netherlands
Prize: Cannes Lion Prize,Eurobest
Year: 2013
Type of content: Video case study
Language: English
Topics: Brand Marketing
Max's favourites: Max's Favourites