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BASE "PhoneAddress"

BASE "PhoneAddress"

Forget your home address, here’s PhoneAddress™, a totally new service developed by mobile provider BASE. PhoneAddress™ is a new application that lets your online orders be delivered to your 'phone address' instead of your home address. And the great thing about it, this new app connects the delivery service with the consumers in an interactive way, so whenever you move, your address moves with you. Via the GPS signals from your phone the app knows exactly where you are when you need your orders delivered. (http://www.ddb.be)

Tags: Industry: Telecommunication
Company: KPN Group Belgium
Agency: DDB
Country: Belgium
Prize: Cannes Lion Prize
Year: 2015
Language: English
Topics: Social Marketing