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Respect For Women

Check Havells latest TVC for Domestic Appliances spreading a message to respect women for who they are and their very existence and not considering them mere kitchen appliances. Havells India Ltd is a billion-dollar electrical equipment company, with products ranging from industrial & domestic circuit protection switchgear, cables & wires, motors, fans, power capacitors, compact fluorescent lamps (CFL), luminaries for domestic, commercial & industrial applications, modular switches covering household, commercial and industrial electrical needs, water heater and domestic appliances. (https://www.youtube.com/)

 

Tags: Industry: Home electronics Home Appliances
Company: Havells Appliances
Agency: MullenLowe Lintas Group
Country: India
Prize: Warc Prize
Year: 2014
Creative Concept: family
Type of content: Video case study
Language: Hindi
Level: Market level - Changing the activity
Topics: Direct Marketing