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Hey Future Me

All children think about their future. To know what it is that they think about, Emirates NBD conducted a social experiment asking children to send a message to their future selves. And while they spoke to their future selves, their parents watched. Turns out, they seek many more achievements in their future than just the professions we imagine them in. And while we may not be a part of their future... we can help them prepare for it. (https://www.youtube.com)

Tags: Industry: Banking
Company: Emirates NBD
Agency: FP7
Country: United Arab Emirates
Prize: Avant-Garde Prize
Year: 2014
Creative Concept: Emotion,family,interaction,Family,Hope
Type of content: Video case study
Language: English
Level: Marketing mix level- Sales Promotions
Topics: Emotional Marketing