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Myer 6sec Sale

Working with Google and Clemenger BBDO Melbourne, Myer has today launched an online six second version of its Stocktake Sale. 
Running exclusively on YouTube, the '6 Second Sale' campaign features over 100 special deals with discounts greater than those available in Myer stores or on Myer.com.au - the catch is that customers will only have six seconds to click on a YouTube bumper ad or miss the deal. (http://clemengerbbdo.com)

 

Tags: Industry: Consumer Goods
Company: Myer
Agency: Clemenger BBDO
Country: Australia
Prize: Australian Effie,Warc Prize
Year: 2018
Creative Concept: Time-saving
Type of content: Commercial
Language: English
Level: Market level - Changing the time
Topics: Direct Marketing