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Apple launched HomePod. A smart-speaker that can re-architect the acoustics of any space to deliver the highest-fidelity sound. Coupled with the intelligence of Siri and Apple Music integration, HomePod takes the home listening experience to a whole new level for anyone who loves and respects music. (http://tbwa.com)

 

Tags: Industry: Advertising
Company: Apple
Agency: TBWA
Country: United States
Prize: Cannes Lion Prize,DAD Awards
Year: 2018
Creative Concept: Change Size
Type of content: Video case study
Language: English
Level: Market level - Changing the place
Topics: Brand Marketing