Lidl bosses milk
We targeted this one man - Bosse. And let the whole country know it. If we could convince him, we could convince anybody. So we re-designed the milk carton and re-named the milk to Bosse's milk. Then it was on billboards all over the country. Then all milk cartons, in all Lidl stores where re-printed with the new design. (http://www.eurobest.com)
Lidl: The Little Pub
With food that is as good as anybody's, at prices lover than everybody's, it's essentially Christmas all year round when shopping at Lidl. In our festive instalment of the #LidlSurprises campaign, we see a local community’s genuine surprise when they discover the sumptuous meal they've just enjoyed was all courtesy of Lidl. (http://tbwa-london.com/)
