Accedi Registrati

Accedi all'area riservata

Username *
Password *
Ricordami

Crea un account

I campi contrassegnati dall'asterisco (*) sono richiesti.
Nome *
Username *
Password *
Ripeti password *
Email *
Ripeti email *

Cerca Ideabase

Industry
Company
Agency
Country
Prize
Year
Creative Concept
Type of content
Language
Level
Topics
Max's favourites

Lynx Anarchy Deodorant

LYNX Anarchy Deodorant: The World's First Invisible Ad

Lynx produce some seriously innovative digital work the world over (AXE in other countries) and probably none more so than this campaign that’s just launched in Australia, with the world’s first invisible ad installation using special LCD screens that can only been seen with polarised lenses. (http://www.digitalbuzzblog.com/)

Tags: Industry: Advertising,Beauty
Company: Lynx
Country: Australia
Year: 2012
Creative Concept: Glass,Invisible,Surprise
Language: English
Level: Marketing mix level - Advertising
Max's favourites: Max's Favourites