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adidas: The Full Value of Mobile

adidas Case Study: The Full Value of Mobile

Adidas worked to leverage mobile's power to reach on-the-go customers. They recognized that in order to build an effective mobile presence, they had to pivot their thinking to understand how mobile drives value beyond mobile commerce, particularly in-store sales. (https://www.youtube.com/)

 

Tags: Industry: Fashion,Shoes,Sports
Company: Adidas
Agency: iProspect
Country: United States
Year: 2013
Language: English
Topics: Sales Marketing