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Microsoft Multiscreen campaign

Persil Small & Mighty and Microsoft Multiscreen campaign case study

Unilever and Mindshare set Microsoft a challenge - Build a multiscreen marketing solution across the Microsoft eco-system of products, and create a successful media formula that could become both scalable and repeatable in the future. Here is what we come up with. (https://www.youtube.com)

Tags: Industry: Advertising,Computer
Company: Microsoft Corporation,Unilever
Agency: TMW
Country: United Kingdom
Year: 2014
Creative Concept: interaction
Language: English
Level: Marketing mix level - Advertising
Topics: Digital Marketing