Tags: Industry: Advertising,ComputerCompany: Microsoft Corporation,UnileverAgency: TMWCountry: United KingdomYear: 2014Creative Concept: interactionLanguage: EnglishLevel: Marketing mix level - AdvertisingTopics: Digital Marketing
Unilever and Mindshare set Microsoft a challenge - Build a multiscreen marketing solution across the Microsoft eco-system of products, and create a successful media formula that could become both scalable and repeatable in the future. Here is what we come up with. (https://www.youtube.com)