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Project Learning Curve

Protect handwriting in schools | Project Learning Curve

Project Learning Curve is an app the agency conceived and worked with software developers to bring to life. The app allows teachers to measure students’ handwriting progress by putting a digital pen to paper. Just like wearable fitness trackers encourage people to exercise their hearts by tracking their miles, the Project Learning Curve app encourages students to exercise their brains through handwriting. (http://www.mowerpr.com)

Tags: Industry: Computer
Company: Domtar Corporation
Agency: Eric Mower And Associates
Country: United States
Prize: Cannes Lion Prize
Year: 2014
Creative Concept: School,Technology,Tradition
Language: English
Topics: Social Media Marketing