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Skoda Greenline

Skoda Greenline

Instead of being like other car manufacturers, talking about tolls, taxes, animals or nature thriving. Skoda took it one step further.
We created a campaign which didn't talk only about saving the environment, it actually did something to protect it.

Link: http://ddb.se/work/skoda/greenline/

Tags: Industry: Automotive
Company: Skoda
Agency: DDB,DDB Stockholm
Country: Sweden
Year: 2008
Creative Concept: Technology
Type of content: Video case study
Language: English
Level: Market level - Changing the target
Topics: Green Marketing