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Max's favourites
Total: 23 results found.
Tag: Agency:Saatchi Saatchi
Discover Fleetlights
Direct Line has created a way to make people safer in darkly-lit areas: Fleetlight drones that light your way on the path ahead. The prototype service: a fleet of flying torch drones, are responsive to an individual’s movements and controlled via a bespoke app. (http://saatchi.co)
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Survivor Sales Agent
Real car salespeople don't have lines like this: "Let me show you the Volvo that saved my life." But that's the pitch real auto crash survivors delivered to car shoppers in a campaignhttp://www.webelievers.com  
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Magenta Unleashed
Launching today, the iconic Deutsche Telekom colour magenta has been harnessed to create a new medium for entertainment. The Lenz App changes the way content can be viewed, bringing about a new way to consume entertainment and enabling anything magenta to become a viewable screen. The mobile app has been created especially for Telekom Electronic Beats, Deutsche Telekom‘s music and lifestyle progra ...
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Bar 45
It turns out, if you want to pour the perfect glass of beer, the key lies in tilting the glass 45º.  That’s how you’ll get the head of the beer just right. That´s why Andes developed an ambitious project: they used the natural gradient of the Andes mountain range to build a sloping bar. (http://saatchi.com)  
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OPSM 'Penny the Pirate' Case Study
Opsm tooks the eye test to children by creating Penny the Pirate, available for free as a book and interactive app, it’s the first medical tool to test children’s eye health as you a read a story to them. There wasn’t a standard eye screening tool for children, so we had to start from scratch.Penny is on track to give 300,000 children an eye test, which has already seen a huge increase in kids eye ...
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Sing-Along
Sing-Along T-Mobile brought karaoke out of the traditional pub circuit we know and love and onto an altogether grander stage - London's Trafalgar Square. 13,500 people, including special guest star Pink, sang their hearts out to karaoke classics from “Hey Jude” to “A Little Piece of My Heart”, creating a truly unique, memorable moment that everyone wanted to share in. (http://saatchi.co.uk) ...
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gatorade sports homework
gatorade sports homework  Our sedentary routine starts from youth, spending all day sitting in school, all afternoon sitting doing homework and the rest of the day sitting in front of a screen. Therefore, Gatorade introduced a new school activity, Sports Homework. An education app that allows teachers to assign sports homework to their students. (https://vimeo.com)
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Days of Hope 2013
Days of Hope Called 'Days of Hope', the idea originates from Saatchi & Saatchi Berlin (www.saatchi.de) and focuses on the impact the cold weather has on the many homeless people in Europe. Real people living on the streets are invited to a TV studio to present the weather in place of the regular weather-readers. When presenting the weather, the homeless person will allow the audience to take ...
Leica - Soundlab
Leica - Soundlab  To celebrate the centennial and also promote the opening of Leica Gallery São Paulo - alongside the Cannes Grand Prix winning '100' film - we created Soundlab, a project to recreate the sounds of some of the most important pictures ever taken with a Leica. (http://saatchi.com)  
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The HIV+ Issue
Saatchi & Saatchi Geneva | Vangardist Magazine | The HIV+ Issue With an 80% increase in new cases, HIV is more real now than ever. But no one talks about it anymore, and there’s a growing stigma for those who carry the virus. Vangardist charged us to raise world awareness of the issue and the magazine. We transformed the magazine into the cause of the stigma itself and we printed ...
2014 OPSM Penny The Pirate
2014 OPSM Penny The Pirate: Case Study OPSM is kicking off a campaign for parents to screen their children’s eyes at home with Penny the Pirate, an innovative free tablet app and book that combines storytelling with eye screening. Penny the Pirate combines clinical eye tests with the engaging story of a young girl on a quest to become captain of a pirate ship. Children interact with Pen ...
Leica "100" via La Vida Leica
Leica "100" via La Vida Leica  A new Leica "100" advertisement, relating to the Leica 100 year centennial and celebrating the opening of the Leica Gallery in Sao Paulo, Brazil. It recreates 35 historical Leica photos. (https://www.youtube.com) Reference: http://lavidaleica.com
SCREEN AGE LOVE STORY
  SCREEN AGE LOVE STORY Philippine telecommunications giant PLDT is a leader in home broadband services through its myDSL brand. To establish this further, we created a campaign that showed how strong broadband connections help make stronger family connections. We did this by introducing Derek S. Lorenzo, a boy who uploaded a video of himself on YouTube, singing an original song to his c ...
ELMSTA 3000 HORROR FEST - HOME INVASION
ELMSTA 3000 HORROR FEST - HOME INVASION There is probably no people who think as much about being afraid that the visitors of Elmsta 3000 Horror Fest . Therefore , we made the invitation to the festival with the theme of Home Invasion little different. The visitors had simply your own Home Invasion Link: http://saatchi.se/sv-se/work/elmsta/
The Street Store
The Street Store - Official video 2014 We created The Street Store – the world’s first rent-free, premises-free, free “pop-up clothing store” for the homeless, found entirely on the street and stocked by donations. (http://www.mcsaatchiabel.co)  
FAMILY REMEET CEBUANA LHUILLIER
FAMILY REMEET CEBUANA LHUILLIER - Winner ADFEST 2014 Over 10 million Filipinos work abroad and countless others leave home to work in cities. These men and women are often separated from their families for years, working so they can send money back home. Without bank accounts, they use remittance shops. Cebuana Lhuillier wanted to be their preferred remittance service. To do this we showed tha ...
BGH - My home is an oven
BGH - My home is an oven During summer there are a lot of houses that practically turn into an oven. So BGH decided to grant extra discounts to the houses that get exposed more to the sun than others. They created a sunshine-hour based discount system together with Google maps. The more hours your house is exposed to the sun, the more discount you get on a BGH air conditioner. (http://creative ...
COORDOWN - DEAR FUTURE MOM
COORDOWN - DEAR FUTURE MOM case study Il tema scelto è il diritto alla felicità e al benessere delle persone con sindrome di Down. L'obiettivo è quello di promuovere una cultura della diversità e una vera integrazione nella società, in particolar modo nel mondo della scuola e del lavoro. La campagna prende spunto da un’email che una futura mamma, in attesa di un figlio con sindrome di Dow ...
TUI BEER 'TUI CATCH A MILLION'
HEINEKEN NEW ZEALAND, TUI BEER 'TUI CATCH A MILLION' case study As a sponsor of NZ Cricket, Tui Brewery needed to create a better experience for more fans to come to games - and drink Tui. Change the way people watched the game - and get them to pay for it: get people to purchase and wear orange Tui ‘Catch a Million’ T-shirts to the game. Catch a six (like a home run) in the crowd with one hand. ...
Nike - República Popular do Corinthians
Nike - República Popular do Corinthians O trabalho “Nação Corinthiana”, com seus 30 milhões de torcedores, foi transformar o Corinthians numa nação de verdade, com certidão de nascimento, RG, passaporte, carta magna, carta de anistia, bandeira e até moeda própria. A faixa presidencial da República Popular do Corinthians empossou Lula, em 1º de setembro de 2010, data do centenário do clube, como  ...
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