The Bullying Simulator

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In Sweden one out of three teens are bullied on the internet. To raise awareness on this terrible fact we created the Bullying Simulator, a facebook application were you can experience what it feels like to be bullied online. (www.lowebrindfors.se)

Tags: Industry: Public

Company: Friends,Friends

Agency: Lowe,Lowe Brindfors

Country: Sweden

Prize: Epica Award,Eurobest

Year: 2013

Type of content: Video case study

Language: English

Topics: Social Marketing

Advertising
Airlines
Architecture
Automotive
Banking
Beauty
Beers and Ciders
Beverage
Chemical
Cinema
City
clothing
Computer
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#RedefineWomen
13th Street
3M Company
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Aarambh
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Adcouncil
Adidas
Advertising Council
Advocard
Airbnb
Airbnb
Airwalk Invisible
Aldi
Alec Brownstein
Algida
Ali Cola
Alipay
Allianz
Altimeter Group
Always
Alzheimer Nederland
Amazon
American Express
Amia
Amia
Amnesty International
Amul
Anar Foundation
Anar Foundation
Anheuser-Busch InBev N.V.
Antena 1
Anz
APMA
ApoPharm Holding
Apple
Ariel
ArielDowny
Asia Pacific Breweries Limited
Asics
AstraZeneca plc.
Audi
Audio Boutique
Audiodescription Foundation
Australian bureau of statistics
Australian Defence Force
Australian Government
Axa
Axe
Åhlens
Babolat
BABY BACK HOME VOLUNTEERS ASSOCIATION
Baby Love
Baidu
Baidu.com
BAJAJ
Bank of New Zeland
Beiersdorf AG
Belgian Entertainment Association
Berghs School of communication
Best Buy
Bgh
Billboard
Bing
BMW
BNP Paribas
BNZ
Bob Dylan
Boost Your Voice
Borjomi
Boundary Road Brewery
BrainQUICKEN
Brake
Brammo
BRAND COLLECTIVE
Breakfast New York
British Airways
British Council
Budweiser
Buick
Bund
Burberry
Burger King
Burns Smiles PSA
C. S. HAMMAM-LIF
Calgary Zoo
Camp Nectar
Campaign Against Living Miserably
Campbell Ewald
Cancer Foundation
Cancerfonden
Canon
Cape Town Tourism
Carlsberg Group
Carphone Warehouse
Carrefour
Carvalho Hosken
Casa De La Amistad
Casinó Di Venezia
Castorama
CBF
Cebuana Lhuillier
Celem
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Century 21
Change the Ref
Channel4
Cheapflights
Cheetos
Child Focus
Child Survival India
Childhood Eye Cancer Trust
Chipotle
Cinder
Cirec Foundation
Citizen Watch Co.
Citroen
City of Las Pinas
CJ Entertainment
Claro
Club Mahindra
CNA English School
CNN
Coca Cola
Colgate
Colombia's Ministry Of Environment
Colombian Ministry of Defense
Coloplast
Comark spa
Commonwealth Bank
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Daffy's
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edo
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Ford
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Friends
Frooti
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Google Inc.
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Groupe Danone S.A.
Guinness
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Hahn
Hammerhead Navigation
Happy Life Welfare Dabbawala Foundation
Harrah's Casino
Harvey Nichols
Havells Appliances
Health Secretary of Bahia
Heineken
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Help Remedies
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Hindustan Times
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Impact
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Initiative Vermisste Kinder
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Itau Bank
Jaago Re
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Jamaica Tourist Board
Jc Decaux
JFK Presidential Library
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John Lewis
John St.
Johnson Johnson
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Kimberly-Clark Corporation
Kirin Brewery Company
Kit-kat
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KPN Group Belgium
Kraft Food
Kyushu
L'Oreal
Lacoste
LADBible
Lamb
Land Rover
Lass
Laut Gegen Nazis
League Against Cancer
Lego
Leica Camera AG
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Libération
Libresse
Lidl
Lidl
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Lifebuoy
Lifebuoy
Lisnr.com
Loom
Loto
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Lufthansa Deutsche Lufthansa AG
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Macquarie Dictionary
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Math Paper Press
Maverick Business Adventures
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McCann Melbourne
McDonald's
Mediolanum
Megafon
Melanoma Foundation
Mercedes
Metro Trains
Micromax Canvas 3D
Microsoft Corporation
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Ministerio De Defensa Nacional
Ministry Of Transportation
Misereor
Mix Brazil Cultural Association
MOBE
Molson Canadian
Momondo Group LTD
Monster
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Monteith's Brewing
Moviestar
MOZ
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Musée de la Grande Guerre
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MySkyStatus
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Nar Mobile
National Cancer Society Malaysia
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National Organization of Victim Assistance
National Roads and Motorists' Association Limited
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Nestlé S.A.
Nestle Vietnam
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Netflix
New Zealand Transport Agency
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The Als Association
The Colombian Ministry of Defence
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The Economist
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The Mainichi Newspapers
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The North Face
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Troy Public Library
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Digital Kitchen
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Direct
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Don't Panic
DraftFCB Sao Paulo
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Droga5 New York
Durable Goods
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EB
Ebola Indutries
Ed Jasper
Edelman
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Energize
Eric Mower And Associates
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Euro Rscg Brussels
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FCB
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Flying Fish
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Geometry Global
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Rubin Postaer and Associates
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Santa Transmedia
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SapientNitro
Serviceplan Group
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Shine Limited
Sid Lee Paris
Sixt
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Smoyz
Spark44
Spoon Inc.
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Sra. Rushmore
SS+K
Starcom Mediavest Group
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TBWA
Team Red
The Als Association
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Market level - Changing the activity
Market level - Changing the need
Market level - Changing the occasion
Market level - Changing the place
Market level - Changing the target
Market level - Changing the time
Marketing mix level - Advertising
Marketing mix level - Direct marketing
Marketing mix level Public relations
Marketing mix level- Personal selling
Marketing mix level- Sales Promotions
Place
Positioning
Price
Product level - Product
Marketing mix Level - Social Media
Interception campaign

Advertising
Brand Marketing
CRM
Digital Marketing
Direct Marketing
Emotional Marketing
Event Marketing
Facebook Marketing
Fundraising
Global Marketing
Green Marketing
Guerrilla Marketing
Lateral Marketing
Marketing innovation
Marketing Research
Neuromarketing
Political Marketing
Positioning
Promotion
Retail Marketing
Sales Marketing
Segmentation
Service Marketing
Social Marketing
Social Media Marketing
Street Marketing
Viral Marketing
Creativity
Entrepreneurship
Employer Branding
Business Model

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The Bullying Simulator

The Bullying Simulator