Tags: Industry: HealthcareCompany: MacmaAgency: DavidCountry: ArgentinaPrize: CannesYear: 2017Creative Concept: InCulture MarketingLanguage: EnglishLevel: Market level - Changing the activity
It is hard to communicate the proper breast self examination to detect early breast cancer. DAVID in partnership with MACMA found a way to go around this censorship so we could spread awareness about breast cancer and how to detect it. (http://www.davidtheagency.com)