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Cerca Ideabase

Industry
Company
Agency
Country
Prize
Year
Creative Concept
Type of content
Language
Level
Topics
Max's favourites

Ideabase

The Ideabase is the collection of thousands of creative and innovative marketing cases used in the advertisement for different sectors worldwide.

The Bible of Barbecue by Tramontina

The Bible of Barbecue by Tramontina
Tags: Industry: Advertising,Food
Company: Tramontina
Agency: J. Walter Thompson Sao Paulo,Santa Transmedia
Country: Brazil
Prize: Cannes Lion Prize,Wave Festival
Year: 2014
Language: English
Topics: Brand Marketing

"A hunter shoots a bear"

"A hunter shoots a bear"
Tags: Industry: Advertising,Consumer Goods
Company: Société Bic,Tipp-Ex
Agency: Buzzman
Country: Portugal
Prize: Clio Awards,Cristal Awards,Epica Award,Eurobest
Year: 2010
Creative Concept: Alternative,Game,interaction
Type of content: Video case study
Language: English
Level: Marketing mix level - Advertising
Topics: Brand Marketing,Viral Marketing
Max's favourites: Max's Favourites

Zappos Case study

Scan Your Face to Pay

Scan Your Face to Pay
Tags: Industry: Banking
Company: Alipay,WeChat
Country: China
Year: 2018
Creative Concept: Face recognition,Payment,Qr code
Language: English
Level: Product level - Product

25m2 Syria

25m2 Syria
Tags: Industry: No Profit
Company: Ikea
Agency: Pol
Country: Sweden
Prize: Cannes Lion Prize
Year: 2017
Creative Concept: Fundraising
Type of content: Commercial
Language: English
Level: Place
Topics: Emotional Marketing

NotFairBnB

NotFairBnB
Tags: Industry: No Profit
Company: Airbnb,Airbnb
Agency: TBWA
Country: Belgium
Prize: Cannes Lion Prize
Year: 2017
Creative Concept: Pay for placement
Type of content: Web link
Language: English
Level: Market level - Changing the activity
Topics: Fundraising

The Voice of Art

The Voice of Art
Tags: Industry: Museum
Company: Ibm
Agency: Ogilvy Mather Brazil
Country: Brazil
Prize: Cannes Lion Prize
Year: 2017
Creative Concept: Museum
Type of content: Commercial
Language: Portuguese
Level: Market level - Changing the activity
Topics: Digital Marketing

Discover Fleetlights

Discover Fleetlights
Tags: Industry: Insurance
Company: Direct Line
Agency: Saatchi Saatchi
Country: United Kingdom
Prize: Cannes Lion Prize
Year: 2017
Creative Concept: Technology
Type of content: Video case study
Language: English
Level: Market level - Changing the activity
Topics: Marketing innovation

Beyond Money

Beyond Money
Tags: Industry: Banking
Company: Santander
Agency: McCann
Country: Spain
Prize: Cannes Lion Prize
Year: 2018
Creative Concept: business strategy
Type of content: Commercial
Language: Spanish
Level: Product level - Product
Topics: Promotion

Coins of Hope

Coins of Hope
Tags: Industry: No Profit
Company: Child Focus
Agency: These Days
Country: Belgium
Prize: Cannes Lion Prize
Year: 2017
Creative Concept: 3d Printing
Type of content: Video case study
Language: English
Level: Market level - Changing the activity
Topics: Social Media Marketing

Cheetos Museum

Cheetos Museum
Tags: Industry: Food
Company: Cheetos
Agency: Goodby Silverstein Partners
Country: United States
Prize: Cannes Lion Prize
Year: 2017
Creative Concept: Museum
Type of content: Commercial
Language: English
Level: Marketing mix level Public relations
Topics: Brand Marketing

Hijacked Highway

Hijacked Highway
Tags: Industry: Consumer Goods
Company: Sodimac
Agency: McCann
Country: Peru
Prize: Cannes Lion Prize
Year: 2017
Creative Concept: Virtual reality
Type of content: Video case study
Language: English
Level: Market level - Changing the activity
Topics: Street Marketing
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