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Agency:Barnes, Catmur Friends Dentsu
The Peoples Beer
Several years after launch we believe BRB is still the world’s only successful beer launched with a digitally led campaign.(https://www.youtube.com)
Tags:
Industry:
Beverage
Company:
Boundary Road Brewery
Agency:
Barnes, Catmur Friends Dentsu
Country:
New Zealand
Prize:
EFFIE AWARDS
Year:
2016
Creative Concept:
Customization
,
Testimonial
Type of content:
Video case study
Language:
English
Level:
Market level - Changing the activity