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Company:Pilion Trust
Fuck The Poor?
Fuck The Poor? A man walks the streets of London shouting #FuckThePoor. Social experiment from poverty charity, The Pilion Trust, to see whether we really do care about those less fortunate. (http://publicis.london)
Tags:
Industry:
No Profit
Company:
Pilion Trust
Agency:
Publicis
Country:
United Kingdom
Prize:
Cannes Lion Prize
,
Eurobest
Year:
2013
Creative Concept:
Do It in Reverse
Type of content:
Video case study
Language:
English
Topics:
Fundraising