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Creative Concept
Total: 1 results found.
Tag: Country:Hong Kong
CocaCola China - Chok! Chok! Chok!
CocaCola China - Chok! Chok! Chok! “Chok!”, meaning rapid motion, is the latest slang word used by Hong Kong teens. Riding on the popularity of this new slang word, Coca Cola created a smartphone app to let teens catch tumbling bottle caps straight from the TV screen to win instant prizes, successfully turning a traditional TVC into Hong Kong and Asia’s first ever interactive gaming promotion. ( ...