Tags: Industry: Advertising,ComputerCompany: UnileverAgency: EmakinaCountry: BelgiumPrize: MIXX AwardsYear: 2013Language: EnglishTopics: Segmentation
Emakina developed a multi-country platform for women by woman, it allows women to participate. The primary medium is an online based community where consumers can read touching, interesting or practical stories. Women can exchange personal stories, recipes and practical tips. A daily section called Woman of the day puts a spotlight on one community member every day, sharing the personal story of women in the Benelux. (https://www.youtube.com/)