Tags: Industry: SportsCompany: AsicsAgency: VitroCountry: United StatesPrize: Cannes Lion PrizeYear: 2011Language: EnglishTopics: Event Marketing
Along a life-sized, 60 foot video wall, top US Marathoner Ryan Hall demonstrates his marathon “race pace.” Fans can measure Hall’s stride. And if they’re tempted to race him, it’s an amazing lesson — what feels like a sprint is actually Hall’s speed for 26.2 miles. (https://vitropress.wordpress.com/)