Tags: Industry: Advertising,AutomotiveCompany: VolkswagenAgency: ALMAP BBDO Brazil,BBDO,Spray FilmesCountry: WorldwidePrize: Cannes Lion Prize,International ANDY AwardsYear: 2014Language: EnglishTopics: Brand Marketing, Emotional Marketing
A brilliant campaign to save Drive-In Cinemas; and VW Kombi’s ‘Last Wishes’, a heartwarming campaign dripping in nostalgia to farewell the beloved VW Kombi van. (http://theonecentre.com/)