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Magistral Medical Examination

Magistral Medical Examination

Cannes Lions 2014 Winner / Magistral Medical Examination (Grey Argentina)

Por primera vez hicimos a los hombres protagonistas. No sólo haciéndolos lavar platos, sino también demostrando que al hacerlo no corren ningún tipo de riesgo médico. (http://grey.com/)

Tags: Industry: Advertising,Consumer Goods
Company: Magistral
Agency: Grey
Country: Argentina
Prize: Cannes Lion Prize
Year: 2014
Language: English,Spanish
Level: Market level - Changing the activity
Topics: Promotion, Segmentation