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Prime Television Call Girls

Prime Television Call Girls

 

Prime Television Call Girls

Prime Television wanted a national radio campaign to promote the launch of the new season premiere of the hit TV show, Secret Diary of a Call Girl. However, because this was now the fifth season of the show, we needed to do something very different to capture the audience’s attention.

 

 

Tags: Industry: Television
Agency: FCB
Country: New Zealand
Prize: Cannes Lion Prize
Year: 2013
Type of content: Video case study
Language: English
Level: Marketing mix Level - Social Media
Topics: Social Media Marketing