Log in Register

Login to your account

Username *
Password *
Remember Me

Create an account

Fields marked with an asterisk (*) are required.
Name *
Username *
Password *
Verify password *
Email *
Verify email *

Search Ideabase

Industry
Company
Agency
Country
Prize
Year
Creative Concept
Type of content
Language
Level
Topics
Max's favourites

Love Has No Labels | Diversity & Inclusion

Love Has No Labels | Diversity & Inclusion | Ad Council

The idea behind the campaign was to make individuals—even the most progressive and accepting of us—realize that we harbor our own implicit judgments. The demonstration showed different sets of skeletons kissing, hugging and dancing before revealing themselves to passersby as gay, lesbian and biracial couples and friends. (http://www.rga.com)

 
 
Tags: Industry: No Profit
Company: Adcouncil
Agency: RGA
Country: United States
Prize: Cannes Lion Prize
Year: 2015
Language: English
Topics: Social Marketing