Tags: Industry: Shoes,SportsCompany: NikeAgency: Akqa San FranciscoCountry: United StatesYear: 2015Type of content: Video case studyLanguage: EnglishTopics: Social Media Marketing
In an era of data visualization and the “connected self,” Nike is reminding athletes* across the United States and Canada that data means nothing if you don’t do something with it. To celebrate their year of activity and challenge athletes at any level to outdo their 2014 accomplishments, Nike is creating Your Year with Nike+, a series of unique, personalized animated films for the most active Nike+ athletes. (http://news.nike.com/)