Tags: Industry: FoodCompany: Magnum,UnileverAgency: Lowe,Lowe BrindforsCountry: SwedenYear: 2012Type of content: Video case studyLanguage: EnglishTopics: Brand Marketing
we created five unique games, all set in Paris, where the prince is kidnapped and you, the heroine, set out to save him. Via a partnership with Twitter, a bird is there to help you along the way. When you succeed, you’re rewarded with a “kiss”, and the possibility to brag to your friends via social media.(www.lowebrindfors.se)