Tags: Industry: SportsCompany: GatoradeAgency: TBWACountry: United StatesPrize: CannesYear: 2017Creative Concept: Perceptual illusionsType of content: CommercialLanguage: EnglishTopics: Brand Marketing
TBWA made a true-to-life water athlete, animated it in mid air, and caught it on camera. (https://www.unit9.com)