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Tag:
Company:CBF
The Neymarless Sponsorship
Company hires the player as a poster boy, but uses other characters associated with the player so that he can train. (https://www.almapbbdo.com)
Tags:
Industry:
Sports
Company:
CBF
Agency:
ALMAP BBDO Brazil
Country:
Brazil
Prize:
Cannes Lion Prize
Year:
2018
Creative Concept:
Alternative
Type of content:
Commercial
Language:
English
,
Portuguese
Level:
Market level - Changing the activity
Topics:
Brand Marketing