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Tag:
Company:Fanta
Creating more play in MENA
With Creating more play in MENA, it reinvented the soft drink's strategy in the region with a distinctive teen engagement platform based on gaming. (https://www.warc.com)
Tags:
Industry:
Beverage
Company:
Fanta
Agency:
FP7
Country:
United Arab Emirates
Prize:
EFFIE AWARDS
Year:
2015
Creative Concept:
Blu Ocean
,
City Game
,
Game
,
Idea Virus
,
Real time
,
Testimonial
Type of content:
Video case study
Language:
English
Level:
Marketing mix level - Advertising
Topics:
Digital Marketing