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Max's favourites
Total: 7 results found.
Tag: Industry:Editorial
News Bottle!
  News Bottle! In 2015 The Mainichi Newspapers created a campaign with the help of Densu Tokyo. They turned the mineral water packaging into the newspaper in order to target the young genreation.    
The HIV+ Issue
Saatchi & Saatchi Geneva | Vangardist Magazine | The HIV+ Issue With an 80% increase in new cases, HIV is more real now than ever. But no one talks about it anymore, and there’s a growing stigma for those who carry the virus. Vangardist charged us to raise world awareness of the issue and the magazine. We transformed the magazine into the cause of the stigma itself and we printed ...
THE WHOLE PICTURE
THE WHOLE PICTURE Our first ad for The Guardian broke on Wednesday night. It’s basically a product demo taken to epic proportions, re-telling and shedding new light on the classic story of the 3 Little Pigs. If you haven’t seen it already check it out and see what you think. Then below I’ve shared the thinking behind the work for anyone interested in hearing a little more. Link:&n ...
Billboard Brasil Fan Check Machine
  Billboard Brasil Fan Check Machine In 2013 Ogilvy made an outstanding campaign for Billboard - They made a machine which recognizes the real fan of music by connecting to the playlist of thier Iphone. The placed the vending machine on the street. If the Iphone has 20 songs which billboard featured they get a free copy of the magazine. 
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Gandul "WHY DON'T YOU COME OVER?"
  Gandul "WHY DON'T YOU COME OVER?" The prompt Romanian response to the British "You won't like it here!" Campaign proposed by the British Government to keep away Romanian and Bulgarian immigrants.    
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Peugeot: Air Bag Case
Peugeot: Air Bag Case With the title: “Hit here hard and find out why the new Peugeot 408 offers much more safety”, the ad came with an enclosed mini airbag that would inflate with impact – as a reference to how this safety feature works. The magazine’s readers had a unique and surprising experience. Besides putting safety on the spotlight, new Peugeot 408’s main benefit, the ad was respons ...
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Eichborn Fliegenbanner.
Eichborn Fliegenbanner auf der Frankfurter Buchmesse.
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