Only The Liberation
This is an interesting story of teenage rebellion, told in a compelling manner. To me this is the golden lesson: a great story is what everything else rests on, and is in turn amplified by all the other components. This is advertising (not just digital) done at a really high level. Amazing how they pulled this off! I really suggest you go check out the actual site – ...
Steinlager 'Believe'
Loin Nathan with the help of DDB launched a campaign for Football world cup. Relaunching the can from 1987 again to work as their lucky charm and help them to win the world cup. Despite of not being the official sponsor Steinlager managed to get most of the market share.
Campaign "The Take Off" for Transavia by Les Gaulois
transavia.com is a low-cost airline company of the AirFrance KLM group, flying to many destinations for cheap prices. To challenge competitors with better notoriety, we needed to prove that our tickets are very cheap. The target was all Parisians, because transavia.com flights leave mainly from Paris Orly airport. The challenge was to change P ...
