NIKE+ FUELBAND - THE INSIDE STORY

A simple message: monitor your physical activity — or lack thereof — and you’ll know exactly what to improve upon in order to become a healthier, happier you. The company recently debuted its latest entrant into the personal fitness field, the Nike+ FuelBand. It’s a sleek wristband that uses a tri-axis accelerometer to keep track of the steps you’re taking, the calories you’re burning, and most importantly, how much NikeFuel you’re accumulating. (http://www.theverge.com/)