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Obermutten. A little village goes global.

Jung von Matt/Limmat: Obermutten. A little village goes global.

A campaign dedicated to the little and lovely mountain villages in the Canton of Graubünden, Switzerland. Not long ago, it was still peaceful in the small Swiss mountain village of Obermutten. This idyllic settlement of a mere eighty residents was known to virtually no one save a few hikers passing through now and then. Now some 60 million people around the world have either read about or heard of Obermutten. Media reports about the village have appeared in over twenty countries. It all began with a newly created village Facebook page: just click on "like," and your profile picture will be posted on the Commune's official notice board. (https://www.youtube.com/)

Tags: Industry: Advertising,Computer,Tourism,Travel
Company: Graubuenden Ferien
Country: Switzerland
Year: 2011
Language: English
Topics: Facebook Marketing