Tags: Industry: Advertising,TravelCompany: Harrah's CasinoCountry: United StatesYear: 2008Creative Concept: Roulette,Sail the seaLanguage: EnglishTopics: Brand Marketing, Guerrilla Marketing
Their creative played on a gaming theme, while branding the fun and variety of events available at their property. Taking advantage of the dwell time of travelers waiting for luggage to arrive from the plane, the casino created a very captivating display that made a lasting impact. (http://doubletakemarketing.com/)