Tags: Industry: Advertising,FoodCompany: CornettoAgency: MofilmCountry: United KingdomPrize: Cannes Lion PrizeYear: 2013Creative Concept: cupidity,Emotion,Ice Cream,Story TellingLanguage: EnglishTopics: Brand Marketing
Challenged with finding a new way of engaging a teenage audience in a modern world, Cornetto shots four 10-minute films in different global locations – Istanbul, LA, Hong Kong, and London, incorporating new music from up-and-coming acts. The unifying theme of the works is love. (http://www.rsafilms.com/)