Tags: Industry: No Profit,TravelCompany: The Haven Night ShelterAgency: Saatchi Saatchi,Saatchi Saatchi Buenos AiresCountry: South AfricaPrize: Loerie AwardsYear: 2014Language: EnglishTopics: Street Marketing
We created The Street Store – the world’s first rent-free, premises-free, free “pop-up clothing store” for the homeless, found entirely on the street and stocked by donations. (http://www.mcsaatchiabel.co)