Tags: Industry: Airlines,Transport,TravelCompany: Ministry Of TransportationAgency: GreyCountry: EcuadorPrize: Cannes Lion PrizeYear: 2015Language: English,SpanishTopics: Guerrilla Marketing
Ecuador has everything to offer tourists, yet Ecuadorians choose to travel elsewhere and rarely travel inside. Our challenge was to cause a change of perception among Ecuadorian tourists and convince them about Ecuador’s beauties. (http://grey.com)