Tags: Industry: DistributionCompany: TargetAgency: Mother New YorkCountry: United StatesYear: 2010Creative Concept: Tecnologia virtualeType of content: Video case studyLanguage: EnglishTopics: Street Marketing
20 sensory-overloaded minutes fashioned out of 60+ dancers, an original visual program created by Daft Punk's light designers, a new pop symphony from one-half of N.A.S.A., and over 155 rooms of New York's Standard hotel? You could start with "Spectacular," but even that seems limiting.(www.mothernewyork.com)