THE WHOLE PICTURE
Our first ad for The Guardian broke on Wednesday night. It’s basically a product demo taken to epic proportions, re-telling and shedding new light on the classic story of the 3 Little Pigs. If you haven’t seen it already check it out and see what you think. Then below I’ve shared the thinking behind the work for anyone interested in hearing a little more.
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Last Call by 13th Street the First Interactive Theatrical
The call coming from inside the theater. That's the thought behind Last Call, an interactive horror film in which the main character calls a random audience member for help. In Last Call, a new German movie, the characters are finally willing to listen.Audience members supply their cell numbers at the beginning of the ...
