AUDI GPS - Geopositioned Stories
Audi GPS: Geopositioned Stories, the first GPS designed for losing yourself. To celebrate its birthday, customers were given the experience to drive around an open-air museum: Over 400 km and 480 minutes of narrated routes for getting carried away throughout cities all around Spain to listen from their vehicle. A mailing was sent out along with a person ...
The First Email Test Drive
Audi Spain wanted to communicate its technological capacity in a way that would be understood by all audiences. To achieve this, we decided to create a new version of the most popular vehicle in history: Santa's sleigh. The new Audi ICC was launched into the market -in early December- like any other model of the brand and customers were invited to test it in e ...
