Tags: Industry: Computer,Telecommunication,TravelCompany: Microsoft CorporationAgency: Pereira O'Dell San FranciscoCountry: United StatesPrize: Cannes Lion PrizeYear: 2013Language: EnglishTopics: Emotional Marketing
A campaign blog hosts additional content, as well as a contest where people can share and vote on real stories of how they use Skype to stay in communication with faraway family and friends. A Bing interactive map also allows users to explore stories and view friends and family in faraway locations. (http://www.pereiraodell.com/)