The Story of M-Pesa
This 6-minute animation tells the story of how M-PESA, the popular mobile money transfer program, came to be in Kenya. It's narrated by Michael Joseph, the managing director of mobile money at Vodafone and the program's founder. The animation was produced as part of a series of online courses designed and delivered by the USAID Mobile Solutions Team, QED, and TechChange, a DC ...
Sir Richard Charles Nicholas Branson (born 18 July 1950 in Blackheath, London, England, United Kingdom) is an English businessman and investor. He is best known as the founder of Virgin Group, which comprises more than 400 companies.
At the age of sixteen his first BUSINESS venture was a magazine called Student. In 1970, he set up a mail-order record business. In 1972, he opened a chain of recor ...
Steven Paul Jobs was an American entrepreneur, marketer and inventor, who was the cofounder, chairman, and CEO of Apple Inc. Through Apple, he is widely recognized as a charismatic and design-driven pioneer of the personal computer revolution and for his influential career in the computer and consumer electronics fields, transforming "one industry after another, from computers and smartphones to m ...
Launching today, the iconic Deutsche Telekom colour magenta has been harnessed to create a new medium for entertainment. The Lenz App changes the way content can be viewed, bringing about a new way to consume entertainment and enabling anything magenta to become a viewable screen. The mobile app has been created especially for Telekom Electronic Beats, Deutsche Telekom‘s music and lifestyle progra ...
The Tutu Project is proud to announce that they were chosen by Deutsche Telekom to tell their story of how Bob and Linda Carey have chosen to deal with breast cancer through inspiration, courage and love. "Things get great when People start sharing" -- It's under this motto that Deutsche Telekom will give true stories a platform as part of its future communication. The focus is on sharing spe ...
The Economist targeted a broad new demographic: ‘Progressives’ who are aware of the brand but don’t see it as a natural destination for consuming their news and current affairs. As The Economist’s writing is astoundingly irreverent and diverse, our job was to deliver a true taste of the articles via a series of provocative digital banners in unexpected places. Then offer more bite-sized and flexib ...
David Meerman Scott (born in 1961) is an American online marketing strategist and author of several books on marketing, including The New Rules of Marketing and PR.
Mitch Joel (born in May, 1971) is a journalist and publicist. He is president of Twist Image, a digital marketing agency and president and a founding partner of Distort Entertainment.
David Risley has been blogging for 15 years - long before the word "blog" even existed. It was in 1998 that he started his first website on the free web space given to him by his ISP. Over the course of the next few years, that site turned into PCMech.com - a large technology blog. That tech blog grew to over a quarter million visitors per month, appeared in several major media outlets, and was ge ...
Anyone who books a Travel & Surf Pass for a vacation can use their mobile devices at any time and share special moments immediately with their friends. The Travel & Surf Pass pass lets customers enjoy their vacations, without worrying about where to find the next Wi-Fi spot. The campaign concept is based on this premise and exaggerates odd behaviors that many are familiar with. (https ...
Idea Cellular's "No Ullu Banoing" campaign was created to demonstrate how the mobile internet can empower users. "Idea Cellular's campaign 'No Ulla Banoing' was outstanding because it was based on a powerful and universal cultural insight that worked across the whole of India, across urban and rural populations and across socio-economic classes.(https://www.warc.com)
Three Feel At Home allows you to call and text back home and use data, at no extra cost, like you would at home. We sincerely apologise for any holiday spam that floods your social media. (https://www.youtube.com)
In “The Ostrich,” Samsung goes against the herd and achieves the impossible. The spot reflects the “Do What You Can’t” global idea platform. (http://leoburnett.com)
250 years ago, in 1766, Sweden became the first country in the world to introduce a constitutional law to abolish censorship. To honour this anniversary, Sweden is now the first country in the world to introduce its own phone number. Call today and get connected to a random Swede, anywhere in Sweden and talk about anything you want.( https://www.theswedishnumber.com/)
Samsung Maestros Academy
Italian craftsmanship has long been considered a renowned art form. Now, in a time when younger generations are gravitating to smartphones rather than toolboxes, expertise is only reminiscent of a bygone era. With the help of Leo Burnett Milan, Samsung created the first-ever digital conservatory called Maestros Academy to foster the next generation of ...
Sing-Along
T-Mobile brought karaoke out of the traditional pub circuit we know and love and onto an altogether grander stage - London's Trafalgar Square. 13,500 people, including special guest star Pink, sang their hearts out to karaoke classics from “Hey Jude” to “A Little Piece of My Heart”, creating a truly unique, memorable moment that everyone wanted to share in. (http://saatchi.co.uk) ...
Telia Internet Free Zones
In 2011 Telia with the help of DDB Stockholm launched a campaign to give relaxing time the thier customers by cutting them out from the internet connect. By this people get relaxing time away from thier mobile and laptop network.
The Canon Gig App
We all wish we could take better pictures at concerts. Unfortunately all we've got is our phone cameras and they're useless. (http://grey.com)
BASE "PhoneAddress"
Forget your home address, here’s PhoneAddress™, a totally new service developed by mobile provider BASE. PhoneAddress™ is a new application that lets your online orders be delivered to your 'phone address' instead of your home address. And the great thing about it, this new app connects the delivery service with the consumers in an interactive way, so whenever you move, your ...
what3words Cannes Lions Innovation Grand Prix 2015
what3words is a universal addressing system based on a 3mx3m global grid. Each of the 57 trillion 3mx3m squares in the world has been pre-allocated a fixed & unique 3 word address. Our geocoder turns geographic coordinates into these 3 word addresses & vice-versa. As it is an algorithm our solution takes up less than 10MB, ...
