When it comes to safety, the best thing Volkswagen can do for people is ensure that nothing happens to them. Nothing is the ultimate goal of all the driver assistance technologies developed by the brand. And finally, nothing has much to tell us about life. (http://www.ddb.fr)
Anyone who books a Travel & Surf Pass for a vacation can use their mobile devices at any time and share special moments immediately with their friends. The Travel & Surf Pass pass lets customers enjoy their vacations, without worrying about where to find the next Wi-Fi spot. The campaign concept is based on this premise and exaggerates odd behaviors that many are familiar with. (https ...
Obama Presidential Campaign
Barack Obama election work hailed for mix of new media, community and TV advertising at Cannes Lions awards. The campaign that drove Barack Obama to victory in the US presidential election has claimed two top awards at the Cannes Lions International Advertising Awards. (http://www.theguardian.com)
Cornetto Love Plane
LOLA gave Cornetto the idea of launching the first airplane with a banner connected to Twitter. Summer lovers could therefore declare their feelings in front of everyone on the beaches of Spain.
All that the young people had to do was tweet a message followed by the hashtag #cornettoskytweets and the results were heart-warming, emotional and funny. Among the many tweets tow ...
Free coffee campaign
It's another salvo in the ongoing fast-food breakfast war: McDonald's announced Friday that it will offer customers nationwide a free cup of McCafe coffee for two weeks. (http://money.cnn.com)
FIAT LIVE STORE - case film
Mais do que um projeto, a Live Store é um novo modelo de negócios. Criamos uma maneira revolucionária de experimentar carros na internet. Na Fiat Live Store, você é guiado por um Expert que te apresenta os carros ao vivo, por áudio e vídeo. Os Experts usam uma câmera na altura dos olhos que permite que você se sinta dentro do carro, sem sair de casa. No final, vo ...